smart #1 comes with an All-Inclusive Premium Ownership and is prepared to take on Malaysian roads with 10 stunning colour combinations

KUALA LUMPUR, 21st November 2023 - smart Malaysia today announced the official pricing for its highly anticipated all-new electric vehicle, the smart #1, in an elegant and vibrant showcase. The company's first offering was launched by Yang Berhormat Mulia Tengku Datuk Seri Utama Zafrul Tengku Abdul Aziz, Minister of Investment, Trade, and Industry at an event attended by Tan Sri Syed Faisal Albar, Chairman of PROTON, YBhg. Dato' Hairil Yahri Yaacob, Secretary General of MITI, Tong Xiangbei, Global CEO of smart Automobile, Dr. Li Chunrong, Chief Executive Officer of PROTON, and other distinguished guests who witnessed the momentous occasion. Also in attendance were En Roslan Abdullah, Deputy Chief Executive Officer of PROTON, and Mr. Zhang Qiang, Chief Executive Officer of PRO-NET.

PRO-NET, the exclusive distributor for smart #1 in Malaysia and Thailand, has strengthened its support for the Proton EV roadmap by acquiring valuable insights and seamlessly establishing an integrated ecosystem. This spans dealer networks, aftersales services, the user-friendly digital 'Hello smart' App, and high-voltage battery management in Malaysia, showcasing the company's readiness for the electric mobility revolution.

With the tagline #TAKETHEsmartWAY, be captivated by the intelligent features of the smart #1 Pro, Premium, and flagship BRABUS models, each with its distinctive characteristics, paving the way for a premium experience and a high-performance driving future.

Mr. Zhang, Chief Executive Officer of PRO-NET, said, "We are committed to reshaping the landscape of premium all-electric mobility in the country. Our dedication lies in reshaping consumer confidence through exceptional aftersales service, which includes readily available parts, an integrated public charging map, and a seamless digital ecosystem. We firmly believe the key to success is to place customer needs and desires at the heart of every product and service we offer. Today, we celebrate our smart enthusiasts and eagerly look forward to expanding the presence of the smart #1 on Malaysian roads, providing a distinctive, premium, and intelligent all-electric urban mobility experience. With our ambitious vision, we aspire to revolutionize the automotive EV industry."

Unleash Your Bold Style With 10 Stunning Colour Combinations
smart #1, the epitome of a premium urban companion, resonates with today's youth, embracing bold and expressive lifestyles. It goes beyond just transportation, evolving into a vibrant statement of personality through its striking colours. In a world where personal expression is key, smart #1 not only makes a powerful statement but also connects with the energetic spirit of the young and dynamic persona.

Featuring a total of 10 colour combinations, including Future Green, Quantum Blue, Digital White, Cyber Silver, Lumen Yellow, Laser Red, Atom Grey - Matte (Atom Roof), Atom Grey - Matte (Red Roof), Cyber Silver (Red Roof), and Meta Black (Red Roof). Additionally, there are three variant specific interior styles, the 'After Dark' trim for smart #1 Pro, the two-tone white and black 'Dark Matter' trim for smart #1 Premium, and the exclusive 'BRABUS' interior for the smart #1 BRABUS.

smart All-Inclusive Premium Ownership
smart Malaysia introduces All-Inclusive Premium Ownership aimed to deliver comprehensive and worry-free journey for customers. Key offerings include:

8-Year 200,000km High-Voltage Battery Warranty

8-Year 150,000km High-Voltage Component Warranty

4-Year Unlimited Mileage Vehicle Warranty

2-Year Unlimited Mileage Spare Parts Warranty

24/7 Roadside Service Assistance

Complimentary smartCharge Home Charger worth RM3,200 with 2-Year Warranty

Vehicle to Load (V2L) Adaptor worth RM800 with 2-Year Warranty

Complimentary Accesories Package worth RM2,000

Complimentary 5-Year Internet Data of total 60GB

Comprehensive smartPlus Insurance Coverage

The all-electric smart #1 Price Announcement
The On-The-Road Price (without insurance) of the smart #1 Pro, Premium and BRABUS - with Sales and Service Tax are :

smart #1 BRABUS RM249,000

smart #1 Premium RM219,000

smart #1 Pro RM189,000

Owners can choose the exclusive colour Atom Grey - Matte for an additional RM5,000. Customers may contact their preferred Authorized smart Dealer to learn more about the smart #1 or download the Hello smart App from Apple App Store, Google Play Store, and Huawei App Gallery to book and personalise the smart #1 of their dreams. For more information on smart #1, please visit